In this episode of Between Sessions with Berries, Kym sits down with Avivit Fisher, founder of REdD Strategy, to talk about what every therapist should have learned in grad school. From building a brand that speaks to your ideal client to setting up a marketing system that actually works, Avivit shares actionable strategies that make the business side of private practice less overwhelming.

If you're tired of undercharging, lost in the sea of Psychology Today profiles, or unsure how to set up systems that support growth, this one is for you.

In This Episode, We Cover:

• Why your private practice needs a brand and how to build one

• How to set fees that reflect your value without the “know your worth” fluff

• Tips for transitioning off insurance panels while keeping your caseload strong

• The biggest mistakes therapists make on their websites and directories

• Why email marketing is a must not skip system for private-pay growth

• What a marketing funnel actually is and how to create one

• Systems and automations to make your backend run smoother

Connect with Avivit:

• REdD Strategy www.reddstrategy.com

• REdD Academy Network www.reddacademy.com/redd-academy-network

• www.instagram.com/avivitfisher

• www.linkedin.com/in/avivitfisher

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